Plan to Keep Your Marketing On Target

HMA has over 15 years of experience creating marketing plans and writing business plans. HMA has a solid track record of conducting analysis and creating plans for clients, brands, and products. HMA is able to identify how to go to market and develop strategies for reaching key consumers. The resulting marketing plan identifies goals, actions to be taken (including specific ads, sales force targets, website, etc.), a calendar, budgets, and basically everything that needs to be done to promote your business or product.

HMA Knows Business-to-Business and Retail

Dave Hurst has spent years consulting with ad agencies, which means he understands how they think and how they serve your business. Much of his work has been within the business-to-business environment. HMA also has experience working with retail environments (specifically in auto dealerships, coffee business and bicycle retailing). What this means is that HMA has a diverse enough industry background to understand what is appropriate and what isn’t for your specific situation.

HMA Understands Entrepreneurs

As an entrepreneur having started three businesses, Dave Hurst understands the key issues facing entrepreneurs when they are trying to make their mark.  He also understands that entrepreneurs don’t have a lot of money to burn on consultants…  but there’s the rub, because those consultants often offer the assistance that entrepreneurs need most when they get started.

HMA can help entrepreneurs walk this tight rope of what they need vs. what they can afford.

Contact us to get more details how HMA would approach your specific challenge.